In the latest episode of Remfry & Sagar’s webinar series titled IP HOUR, the conversation focused on STRATEGIES FOR BUILDING A GLOBAL BRAND via the World Intellectual Property Organization’s  (WIPO) Madrid System.

Panelists Olivier Pierre (Associate Public Education Office, WIPO), Akshay Gupta (Group Manager – Legal, Apollo Tyres Ltd.) and Samta Mehra (Partner – Trademark Chair, Remfry & Sagar) discussed tools, strategies and best practices for building a robust trademark portfolio through the International System of registration of marks. The discussion was moderated by Snehal Nigam (Partner Designate, Remfry & Sagar).

The webinar was very well received on account of the mix of experienced voices on the subject that delved into the nuances of challenges and opportunities alike. If you would like to receive news, updates and developments regarding the Madrid System, you may click here to subscribe to WIPO’s newsletter ‘Madrid News’